|
Ad Boxes:
This form of advertisement is commonly used by small - one person companies
with small budget devoted for advertisement in the Internet as well as huge
companies spending big amounts on Internet marketing. Advertisement banners,
called also sponsored links play the most important role in the Internet
advertisement, when we talk about search engines.
The model called also pay per Click consists in charging a fee from ad giver for
each click. Initially the position in the rank was dependent on the declared cost.
Google, therefore, made the position dependent on the percent of people who
clicked the sponsored link in relation to the number of the ad being displayed.
Such a change promotes ad which are more often clicked. They are placed
higher than the ads with the same declared cost, but which are less popular
among Internet users. As a result more important is to create an ad which is
enjoyed by an Internet user and helps them to find the needed information. The
changes described above are more beneficial for the search engine user and
promotes the creativeness of the ad giver.
We offer You creating and running an advertisement campaign. By buying the
boxes You will get :
- Possibility of reaching many Clients with Your offer
Associating the campaign with key words or catalogue categories of
the search engine, which describe the character of Your offer.
-
- You pay only for the effect In the form of redirecting the user to Your
website
- You can monitor the results gained by all the boxes and decide on
any modifications of the content or financial parameters.
It is IMPORTANT to remember that advertisement boxes cannot
replace the positioning , but they can be its perfect support
|
|